Versatile. On-demand marketing.

Hi, I’m Waseem.

I work with business owners and marketing teams to deliver marketing projects they’re struggling to find time to start (or finish).

How can I help?

Need marketing but not the department?

As a startup or small business you need the ideas and expertise an experienced marketing professional brings to your business without the burden of recruitment or expensive agencies.

  • Fresh thinking, fresh eyes.
    Having an experienced third party give feedback on your strategy or creative marketing can only make it better. I’ll give you a ‘customer point of view’ with clear action points to improve your campaigns and content.
  • Get more from technology.
    Social media and marketing technology can turn your website into a sales channel like no other. I’ll help you sift through the technology to find the software and services that are right for your business and the way you work.
  • Marketing ‘all-rounder’.
    I’ve worked across a wide variety of disciples from devising strategy to getting it done.  I’m as comfortable directing agencies to deliver what you want as I am rolling up my sleeves and creating engaging content.

So much to do, so little time!

With ‘day-to-day’ marketing activities taking up all your time and your team already working flat out, it can be frustrating to have to ‘park’ great new ideas or put projects on the shelf.

  • A helping hand when you need it.
    From short, one-off projects to longer engagements, I work to your schedule. Unlike recruitment or agency retainers, there are no long term commitments.
  • Start here – start now.
    With close to two decades experience across a range of marketing disciples with Blue-chips, SMEs and Start-ups I can help you prioritise your ‘on-hold’ projects and help get them off to a flying start.
  • No ninjas, gurus or wizards here.
    I subscribe to a straight talking, practical approach to marketing. I’ll bring ideas, insights and creativity but I’m not going to bamboozle you with buzzwords or smoke ’n’ mirrors marketing.

Marketing Services

Strategy & Planning

  • Competitor and market research
  • Product / service audits
  • Customer service / engagement
  • Campaign planning and evaluation
  • Idea generation


  • Search Engine Optimisation
  • Paid Search (e.g. Adwords)
  • Content creation (articles, infographics, case studies, video)
  • Social media marketing
  • Web design & development

Technology & Systems

  • CRM, CMS and Marketing Automation evaluation and deployment
  • Software/App interface design

Associated Services

  • PR and corporate communications
  • Graphic design
  • E-commerce / advanced web development
  • Photography and video production

Recent Projects

  • Algiz Technology

    Network infrastructure,  security and application virtualisation specialist.  Services provided include:

    • Content creation and social media marketing
    • SEO and Google Adwords account management
    • WordPress website design and development

    “We’re in a niche market but Waseem’s getting us noticed across the globe. Even partners like Microsoft and Citrix are watching to see what we’ll do next!”
    William Jansen, Director – Americas.


  • Team UK Education

    Education consultancy delivering world-class training across the globe. Services provided include:

    • Marketing content for bids – including a recent success with the Saudi Arabian education authority
    • WordPress website design and development

    “Waseem asks all the right questions and keeps making us look at things from the customers point of view. His skills and experience have been invaluable.”
    Israr Khan, Managing Director


  • Sales-i

    Rapidly growing sales performance software vendor. Services provided included:

    • Research for a targeted sector campaign
    • Campaign schedule, creative focus and evaluation plan

    “I’ve worked with Waseem for some time now and find his creative ideas and marketing insight refreshing. He quickly ‘gets’ what I’m trying to achieve and then just delivers what we need on time and on budget.”
    Chris Bourne, Head of Marketing


  • Visual dashboard developer

    Data visualisation and business intelligence solution provider. Services provided included:

    • Researching the Software-as-a-Service (SaaS) opportunity and competitor landscape
    • Devising a tiered Go-To-Market strategy for entry into the SaaS market
    • Research to identify and prioritise entry into new target sectors


  • Intercity Telecom

    European B2B telecoms and IT solution provider. Services delivered included:

    • Project managing development of a mobile-ready customer portal
    • Agency evaluation and appointment for the implementation of the Hubspot marketing automation platform

    “Waseem brought infectious enthusiasm to the development of our customer portal solution, coordinating efforts by creative agencies and managing the European leadership team to help deliver the businesses goals. ”
    Andrew Jackson,  CEO


You can find more about what I’ve done in the past on LinkedIn.

Get in touch

If you’re keen to ramp up your marketing output or want to free up your team for other projects, I can help.